Why Growth Equity? How to Ace This Common Interview Question

Table of contents

  • Understanding Growth Equity Case Studies
  • Key Elements of a Growth Equity Case Study
  • Preparing for the Growth Equity Case Study
  • Tips for Acing the Growth Equity Case Study
  • Real-World Example of a Growth Equity Case Study
  • Conclusion

When applying for a growth equity job, you can expect to face a growth equity case study as part of the interview process. Growth equity case studies are designed to assess your ability to analyze your ability to evaluate a business and investment decision. This process involves evaluating a company’s growth potential, identify key drivers of growth, developing strategies to capitalize on those opportunities, risks, and overall investment thesis. In this article, we’ll provide you with tips and strategies to help you ace the growth equity case study and land your dream job in growth equity.

Understanding Growth Equity Case Studies

Growth equity case studies typically involve a company that has already demonstrated significant growth, has an established product-market-fit, and is seeking additional capital to expand further. The case study will provide you with information about the company, its industry, its competitors, and its financial performance. Your task is to analyze this information and develop a growth strategy for the company.

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Key Elements of a Growth Equity Case Study

To ace the growth equity case study, you need to understand the key elements that you’ll be expected to analyze. These include:

  1. Market size and growth potential
  2. Business model
  3. Competitive landscape
  4. Company’s unique value proposition
  5. Financial performance and projections
  6. Key growth drivers and opportunities
  7. Risks and challenges
  8. Investment thesis

Preparing for the Growth Equity Case Study

To prepare for the growth equity case study, you should:

  1. Review the case study materials thoroughly
  2. Research the company and its industry (this information may be provided in the CIM)
  3. Analyze the company’s financial performance and projections
  4. Identify key growth drivers and opportunities
  5. Develop and investment thesis for the opportunity (i.e., why would it be an attractive investment)
  6. Practice presenting your analysis and recommendations

Tips for Acing the Growth Equity Case Study

Focus on the key growth drivers

When analyzing the company’s growth potential, focus on identifying the key drivers of growth. These could include expanding into new markets, launching new products or services, or acquiring competitors. In many cases, the best opportunities have ample white space to continue growing their core business without the need to expand into other service lines. Use data and evidence from the case study to support your analysis.

Develop a compelling growth strategy and investment thesis

Based on your analysis of the company’s growth potential and the attractiveness of the business model and market, develop a compelling growth strategy that addresses the key drivers of growth. Your strategy should be specific, measurable, and achievable. Use financial projections to demonstrate the potential impact of your strategy on the company’s revenue and profitability. This ties into your overall investment laying out why you think this could be a good investment opportunity.

Be prepared to defend your recommendations

During the case study interview, you’ll be expected to present your analysis and recommendations to the interviewer. Be prepared to defend your recommendations and answer questions about your thought process. Use data and evidence from the case study and independent research to support your arguments.

Demonstrate your understanding of the industry and business model

To stand out in the growth equity case study, demonstrate your understanding of the industry in which the company operates and the business model (i.e., what the company does, how it makes money, and the value that it provides to customers). Use industry-specific terminology and cite relevant trends and market data to show that you’ve done your research.

Practice, practice, practice

Finally, the key to acing the growth equity case study is practice. Work through sample case studies and practice presenting your analysis and recommendations. Seek feedback from mentors or peers to refine your approach. Make sure to practice in a time sensitive environment, because you will typically only have 3-4 hours to complete the case. 

Real-World Example of a Growth Equity Case Study

To illustrate these concepts, let’s look at a real-world example of a growth equity case study. Imagine you’re analyzing a company that provides software solutions for the healthcare industry. The company has demonstrated strong growth over the past three years, with revenue increasing from $10 million to $25 million. However, the company is facing increasing competition from larger players in the industry, and the value proposition to the customers is not clearly defined.

In this case, you might identify key growth drivers such as expanding into new geographic markets, developing new software products for adjacent healthcare verticals, or acquiring smaller competitors to gain market share or additional product offerings. You might also identify risks and challenges, such as the need to invest in sales and marketing to maintain growth, the difficulty in continued expansion without a clear value-prop/ROI to customers, or the potential for regulatory changes to impact the industry.

Based on your analysis, you might develop a growth strategy and investment thesis that involves expanding into new geographic markets through partnerships with local healthcare providers,  while also investing in new product development to differentiate the company’s offerings. Additionally, part of your thesis may include the attractiveness and overall growth and size of the market opportunity. You might also recommend acquiring a smaller competitor to gain market share and expand the company’s customer base.

When presenting your analysis and recommendations, you would use financial projections to demonstrate the potential impact of your strategy on the company’s revenue and profitability. You would also be prepared to answer questions about your thought process and defend your recommendations using data and evidence from the case study.

Another key area to diligence is the company historical performance. While the projections may seem attractive, these are projections. The historical performance is a key indicator of future performance. For example, the company may be growing nicely from a top-line/revenue perspective, but the unit economics of the business may not be compelling. If the company does not have an attractive profit margin or a clear path to improving profitability, then the investment may be risky and the company could eventually go under. 

Conclusion

Acing the growth equity case study requires a combination of analytical skills, industry knowledge, and strategic thinking. By understanding the key elements of a growth equity case study, preparing thoroughly, and following the tips outlined in this article, you can demonstrate your potential as a growth equity investor and land your dream job in this exciting field. Remember to focus on identifying key growth drivers, developing a compelling growth strategy, and practicing your presentation skills. With dedication and preparation, you can ace the growth equity case study and take the next step in your career.

Interviewing for Growth Equity or Venture Capital Jobs?

Practice. Practice. Practice.

There are many similarities between growth equity and VC investing, and many firms will invest in both growth stage companies (i.e., growth equity) as well as earlier stage companies (i.e., venture capital). Because of the overlap between these two professions, the interview process is typically very similar as well. The best way to prepare for an growth equity or VC interview is to spend ample time preparing. First, you will need to nail down your understanding of the interview process itself and what to prepare for. Then you will need to ensure you have an in depth understanding of the investment process and responsibilities of an investor. Next, you will need to learn how to analyze a business from an investors perspective including financial modeling, returns modeling, and business diligence. Finally, you will need to work on your ability to present your findings in a clear, concise, and confident manner. 

Leverage our free resources or complete VC & Growth Equity interview guide to help you prepare for all of these items.

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